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BookifyCamps

Chapter 28 of 30 · 2 min read

Summer Day Camp Bookings, Costs and Weekly Review

Review paid places by week and age band alongside collections, refunds, staff hours and family feedback. Look into late pickups and incidents rather than judging a number alone. Use each week's findings to improve the next one.

Review paid places by date and age band, not just total registrations. Also track fees collected, unpaid balances, refunds, staff hours, incidents, late pickups, and family feedback.

Useful measures include:

Measure Simple calculation What it helps you see
Place use Sold places ÷ sellable places Which dates actually fill
Operating result Camp income − listed camp costs Whether the session pays its way
Return interest Families asking about another session ÷ families asked A signal, not guaranteed sales
Staff time per child-day Paid hours ÷ attended child-days Workload; never a reason to cut safe cover
Refund rate Refunded fees ÷ collected fees Whether terms or service need review

Look behind the number. High late pickup may mean hours do not fit customers. High staff hours may reflect good support, weak planning, or an awkward building.

Ask children simple questions: “What should we do again?” and “When did you need more help?” Ask families about communication and reliability, not only whether the child smiled in a photo.

Do this next: Hold a short daily staff review and a fuller review after each week.

Put this chapter to work

Optional · Putting your plan into practice

Using Bookify for this goal